Space Doctors

Our in-house strategic cultural, creative and foresight consultancy, Space Doctors, places cultural understanding at the heart of our offering.

The power of culture

Space Doctors energizes brands and organisations by helping them create resilient, future-shaping strategies which lead cultural change. As a certified B Corporation, they create more meaningful futures by identifying ways to grow relevance and impact.

What Space Doctors can do for you:

Cultural insight: Decoding how culture is influencing people’s needs, desires and aspirations to ensure your brand resonates deeply and authentically.
Strategic foresight & innovation: Anticipating the influences that will shape the future of your brand, category and audiences. Using projection and imagination to create innovations and strategic glide paths that will build longevity.
Creative strategy: Ensuring your strategy is faithfully translated into creative execution. Tapping into emerging culture to find fresh and compelling expressions of your brand that are distinctive and resonant.

How we do it:

Semiotics and cultural insight expertise: We understand culture using semiotics which reveals the hidden patterns of meaning that influence what people think, feel and do, opening up new possibilities for how your brand can positively shape culture with clarity and impact.
Cultural codes database: Culture codified over 20 years, allowing rapid access to trajectories of change, associated tensions and the opportunity to project and speculate into the future.
Global cultural analyst network: Built over two decades, our expert network of cultural analysts spans 44 markets.
Cultural Changemakers: Our global network of people at the forefront of cultural change.